When Google first announced the Chromecast dongle, it was not clear whether it could compete in a world with devices like boxes from Roku or Apple TV. Google seems to have prevailed though with so many companies trying to emulate the success of the Chromecast. The latest example is a fiery red dongle that Qualcomm is working on that they are calling the 4K Streaming Adapter powered by their Snapdragon 800 processor and running a full version of Android alongside a wide array of wireless options.
The 4K Streaming Adapter is actually a reference design that Qualcomm hopes some other manufacturers will pick up on in developing their own solutions to market to customers. One of the keys to success in Qualcomm’s view is the inclusion of a full install of Android to give manufacturers flexibility on what is presented to users. This also means the dongle could support a full array of peripherals.
Another key difference Qualcomm is hoping exists with their version of a streaming stick is the inclusion of LTE antennas to go along with the normal WiFi chips. Qualcomm is including support for LTE-U, or LTE-Unlicensed, which gives users the ability to run a separate ad hoc LTE network separate from their carriers. This could provide a way for content to be delivered via LTE Broadcast that can even be customized based on geo-location.
Do you think a full version of Android and additional antenna options will give Qualcomm an edge in the TV streaming content stick market?
source: Slashgear
Come comment on this article: New Qualcomm TV dongle hopes to challenge Chromecast
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